000 00524nam a22001691a 4500
020 _a9781591396192
041 _aeng
082 _a658.8
_bK35
100 _aKim, W.Chan
_993037
245 _aBlue ocean strategy
_bhow to creat uncontested market space and make the competition irrelevant
260 _aBoston
_bHarvard Business School Publishing Corporation
_c2005
300 _axv, 240p.
650 _aMARKET SEGMENTATION
_993038
650 _aNEW PRODUCTS
_937232
700 _aMauborgne, Renee
_993039
942 _cRB
_2DDC
999 _c99897
_d99897
945 _a1
_bAdmin Admin
_c1
_dAdmin Admin