000 00387nam a22001571a 4500
020 _a9780070601598
041 _aeng
082 _a659.1
_bD85
100 _aDuncan, Tom
_964044
245 _aPrinciples of advertising and IMC
250 _a2 nd
260 _aNew Delhi
_bTata McGraw-Hill Publishing Company
_c2005
300 _a733p.
650 _aADVERTISING
_99315
942 _cRB
_2DDC
999 _c63472
_d63472
945 _a1
_bAdmin Admin
_c1
_dAdmin Admin