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Reference Books
Fundamentals of marketing by
  • Stanton, William J
  • Etzel, Michael J
  • Walker, Bruce J
Edition: 10th
Language: English
Publication details: New York McGraw Hill 1994
Availability: Items available for loan: FGS Library (1)Collection, call number: Reference Collection 658.8 S71.

Reference Books
Marketing by
  • Bovee, Courtland L
  • Thill, John V
Language: English
Publication details: New York Mcgraw-Hill 1992
Availability: Items available for loan: FGS Library (1)Collection, call number: Reference Collection 658.8 B58.

Reference Books
Study guide to accompany marketing by
  • Bovee, Courtland L
  • Thill, John V
Language: English
Publication details: New York McGraw Hill 1992
Availability: Items available for loan: FGS Library (1)Collection, call number: Reference Collection 658.8 B58.

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