Earle, Richard <br/><br/>
The art of cause marketing  how to use advertising to change personal behavior and public policy 

 - Illinois  NTC Business Books  2000 
 - xii, 322p. 
<br/><br/><label>ISBN: </label>9780658001222 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT<br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / E16