Crawford, Merle <br/><br/>
New products management 

 - 9th 
 - New York  McGraw Hill  2008 
 - xviii, 558p. 
<br/><br/><label>ISBN: </label>9780073529882 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PRODUCT MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.575  / C61