Marketing strategy 

 - Oxford  Butterworth-Heinemann  1995 
 - viii, 389p. 
<br/><br/><label>ISBN: </label>9780750606622 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / M16