Herron, Douglas B. <br/><br/>
Marketing nonprofit programs and services  proven and practical strategies to get more customers, members, and donors 

 - San Francisco  Jossey-Bass  1997 
 - xviiii, 282p. 
<br/><br/><label>ISBN: </label>9780787903268 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING- NONPROFIT ORGANIZATIONS
<br/><br/><label>Dewey Class. No.: </label>658.8  / H26