Marketing models  quantitative applications 

 - Scranton  Intext Educational Publishers  1971 
 - ix, 693p. 
<br/><br/><label>ISBN: </label>9780700223176 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / D19