Lancaster, Geoff <br/><br/>
Marketing management 

 - London  McGraw-Hill  1993 
 - 383p. 
<br/><br/><label>ISBN: </label>0907707420 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / L15