Levitt, Theodore <br/><br/>
The marketing imagination 

 - New York  The Free Press  1986 
 - xxv, 238p. 
<br/><br/><label>ISBN: </label>9780029190906 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.8  / L28