Drummond, Graeme <br/><br/>
Introduction to marketing concepts 

 - New Delhi  Elsevier  2005 
 - xiii, 283p. 
<br/><br/><label>ISBN: </label>9788131207666 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>Dewey Class. No.: </label>658.8  / D68