Dominick, Joseph R. <br/><br/>
The dynamics of mass communication 

 - 6th ed 
 - Boston  McGraw-Hill  1998 
 - xxiii, 568p. 
<br/><br/><label>ISBN: </label>9780072904789 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MASS MEDIA
<br/><br/><label>Dewey Class. No.: </label>302.23  / D55