De mooij, Marieke <br/><br/>
Consumer behavior and culture  consequences for global marketing and advertising 

 - 2nd 
 - New Delhi  Sage  2011 
 - xv, 400p. 
<br/><br/><label>ISBN: </label>9781412979900 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMER BEHAVIOR
<br/><br/><label>Dewey Class. No.: </label>658.8342  / M55