Value - based marketing marketing strategies for corporate growth and shareholder value

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Language: English Publication details: Chichester John Wiley & Sons 2000Description: xii, 370pISBN:

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Lending Books

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Holdings
Item type	Current library	Home library	Collection	Call number	Status	Barcode
Lending Books	Main Library Lending Section (5th FLOOR)	Main Library Lending Section (5th FLOOR)	Lending Collection	658.8 D59 (Browse shelf(Opens below))	Available	531093
Reference Books	Main Library Reference Section (3rd FLOOR)	Main Library Reference Section (3rd FLOOR)	Reference Collection	658.8 D59 (Browse shelf(Opens below))	Available	531092
Reference Books	Main Library Reference Section (3rd FLOOR)	Main Library Reference Section (3rd FLOOR)	Reference Collection	658.8 D59 (Browse shelf(Opens below))	Available	531094

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Previous	658.8 D19 Marketing models quantitative applications	658.8 D31 The marketing casebook cases and concepts	658.8 D55 Sales management theory and practice	658.8 D59 Value - based marketing marketing strategies for corporate growth and shareholder value	658.8 D59 Value - based marketing marketing strategies for corporate growth and shareholder value	658.8 D68 Introduction to marketing concepts	658.8 D68 Strategic marketing planning and control	Next

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