Marketing creating value for customers
Language: English Publication details: Boston Irwin/McGraw Hill 1998Edition: 2nd edDescription: xxiv, 630pISBN:- 9780256228779
- 658.8 C38
Item type | Current library | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|
Lending Books | Main Library Lending Section (5th FLOOR) | Main Library Lending Section (5th FLOOR) | Lending Collection | 658.8 C38 (Browse shelf(Opens below)) | Available | 505773 | ||
Reference Books | Main Library Reference Section (3rd FLOOR) | Main Library Reference Section (3rd FLOOR) | Reference Collection | 658.8 C38 (Browse shelf(Opens below)) | Available | 505772 |
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658.8 C32 Key marketing skills | 658.8 C35 CIM coursebook delivering customer value through marketing | 658.8 C36 Marketing an introductory text | 658.8 C38 Marketing creating value for customers | 658.8 C55 Marketing strategy and management | 658.8 C61 Marketing management | 658.8 C61 Strategic marketing |
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