Blue ocean strategy (Record no. 99897)

MARC details
000 -LEADER
fixed length control field 00524nam a22001691a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781591396192
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Cutter number K35
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kim, W.Chan
9 (RLIN) 93037
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mauborgne, Renee
9 (RLIN) 93039
245 ## - TITLE STATEMENT
Title Blue ocean strategy
Remainder of title how to creat uncontested market space and make the competition irrelevant
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Harvard Business School Publishing Corporation
Date of publication, distribution, etc. 2005
300 ## - PHYSICAL DESCRIPTION
Extent (Pages) xv, 240p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKET SEGMENTATION
9 (RLIN) 93038
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element NEW PRODUCTS
9 (RLIN) 37232
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Reference Books
Source of classification or shelving scheme Dewey Decimal Classification
945 ## - LOCAL PROCESSING INFORMATION (OCLC)
creator borrowernumber 1
creator name Admin Admin
modifier borrowernumber 1
modifier name Admin Admin
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Reference Collection Main Library Main Library Reference Section (3rd FLOOR) 21/06/2011 555536 3 658.8 K35 555536 12/09/2024 06/09/2024 18/07/2022 Reference Books

Copyright © 2022 The Library Network, University of Colombo. All Rights Reserved.