Marketing management analysis, planning, implementation and control
Kotler, Philip
Marketing management analysis, planning, implementation and control - 8th ed. - New Delhi Prentice-Hall 1994 - xxix, 801p.
9788120308770
MANAGEMENT
658.8 / K57
Marketing management analysis, planning, implementation and control - 8th ed. - New Delhi Prentice-Hall 1994 - xxix, 801p.
9788120308770
MANAGEMENT
658.8 / K57