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Marketing management analysis, planning, implementation and control

Kotler, Philip

Marketing management analysis, planning, implementation and control - 7th ed. - New Delhi Prentice-Hall 1991 - xxv,756p.

Acc.No. 430797 PR

ISBN: 9780876926840

Subjects--Topical Terms:
MARKETING MANAGEMENT

Dewey Class. No.: 658.8 / K57

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